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Breaking Digital Marketing NewsOnline Marketer QuinStreet Files for $250 Million IPOAuthored by Mark Hefflinger on November 20, 2009 - 9:40am.
Foster City,
Calif. - QuinStreet, a provider
of online marketing services, has filed with the Securities and Exchange
Commission (SEC) to raise up to $250 million in its initial public offering
(IPO).
1020 Placecast Lands $5 Million for Location-based MarketingAuthored by Mark Hefflinger on November 18, 2009 - 9:41am.
San Francisco
- Location-based ad network provider 1020 Placecast announced on Wednesday that
it has raised $5 million in second round funding.
tags: Deals | Mobile | VC | Marketing | Advertising | Voyager Capital | ONSET Ventures | 1020 Placecast | Quatrex Capital |
Sony Music Taps Azuki Systems for Mobile Artist SitesAuthored by Mark Hefflinger on November 12, 2009 - 11:04am.
New York
- Sony (NYSE: SNE) Music Entertainment has tapped Azuki Systems to create mobile versions
of its artist websites. Among the first Azuki-designed mobile sites for Sony
artists is a new official Michael Jackson mobile site, which features news,
photos and streaming access to a number of music videos.
Universal Music Taps TuneCore for Branded A&R PortalsAuthored by Mark Hefflinger on November 11, 2009 - 2:33pm.
New York
- Major record label Universal Music Group on Wednesday announced a deal with
TuneCore, a provider of flat-fee digital music distribution for artists to
services like iTunes and eMusic, to create Universal-branded portals where
unsigned artists can have their music heard by A&R executives from
Universal labels. Three such branded sites have been created, for Interscope
Geffen A&M, Island Def Jam and Universal Motown. In addition to
distribution to iTunes via TuneCore, artists submitting through the
Universal-branded sites will receive "potential access to such coveted
major label services as worldwide distribution and marketing."
Sony to Offer "Meatballs" on Web TV Before DVD ReleaseAuthored by Mark Hefflinger on November 10, 2009 - 11:35am.
Los Angeles
- Sony (NYSE: SNE) plans to make its animated film "Cloudy With a Chance of
Meatballs" available via Internet-connected televisions and Blu-ray
players ahead of its physical DVD release date, The New York Times reports. The
price tag for the advanced screening, available from Dec. 8 through Jan. 4, is
$24.95, which Sony told The Times was "high enough not to alienate
retailers."
Ticketing Firm CTS Eventim Partners with iTunes StoreAuthored by Mark Hefflinger on November 9, 2009 - 11:49am.
Hamburg,
Germany - CTS
Eventim, a Germany-based online ticketing company, has partnered with Apple's
iTunes Store to market its concerts to iTunes Store customers, Billboard
reports. Under the deal, iTunes customers will receive access to Eventim
concert pre-orders before the general sale date, while Eventim.de will provide
concert promoters with iTunes-related marketing opportunities.
Walmart.com Prices Top 10 Pre-Order DVDs at $10Authored by Mark Hefflinger on November 5, 2009 - 1:28pm.
Brisbane,
Calif. - Walmart.com (NYSE: WMT) is now
offering a $10 price tag and free home delivery on its top ten pre-order DVD
and Blu-ray movie titles. Titles available through the offer include
"Harry Potter and the Half-Blood Prince," "Star Trek" and
"Julie and Julia." The DVD promotion comes as Walmart.com is engaged
in a price-cutting war with Amazon and Target.
Nokia Inks Promotional Deal With Universal Music, RihannaAuthored by Mark Hefflinger on November 5, 2009 - 1:26pm.
Los Angeles
- Nokia (NYSE: NOK) on Thursday announced a promotional partnership with Island Def Jam
Music Group and Universal Music Group International, which will exclusively
premiere tracks from Rihanna's forthcoming album with Nokia. The deal includes
an exclusive, live streamed concert on Nokia websites. Additionally, Comes With
Music customers will receive a version of the album with a bonus track and
other additional content, while the Ovi Store will offer a Rihanna application
with exclusive content.
Offerpal Names New CEO in Wake of "Scam" AllegationsAuthored by Mark Hefflinger on November 5, 2009 - 11:46am.
Fremont,
Calif. - Offerpal Media, a
provider of monetization services for online game and social application
developers, announced that it has replaced its CEO, after a controversy erupted
over the past week concerning whether some of its practices qualify as
"scams."
tags: Games | Marketing | Advertising | Social Networking | MySpace | Moves | Offerpal Media | Anu Shukla | George Garrick |
Advertisement: NewTeeVee Live 2 Weeks Away! Explore the $86B TV Market as It Moves Online!Authored by Jay Baage on November 4, 2009 - 1:23pm.
NewTeeVee Live
Conference Report: Digital Out-of-Home Ad Revenues to Hit $3.7B in 2013Authored by Mark Hefflinger on November 4, 2009 - 11:37am.
Chantilly,
Va. - Revenues from digital
out-of-home advertising -- including digital billboards and the displays
located in grocery stores, malls and elsewhere -- are expected to grow from
$2.2 billion this year to $3.7 billion in 2013, according to a report from
BIA/Kelsey.
DMW Vlog: Craig Newmark on What's Next For CraigslistAuthored by Jay Baage on November 4, 2009 - 6:58am.
DMW Vlog - Craigslist's Founder Craig Newmark was featured in a really interesting luncheon keynote interview at DMW's recent Digital Media Conference West. We caught up with him afterwards and talked briefly about what is next for Craigslist, what he sees as the most interesting online phenomena right now and which social networks he uses himself. tags: Video | Marketing | Facebook | Events | LinkedIn | Craigslist | Social Media | Twitter | Craig Newmark | Digital Media Conference West |
Paramount Debuts "Circle of Eight" Series on MySpaceAuthored by Mark Hefflinger on October 27, 2009 - 12:14pm.
Los Angeles
- Viacom's (NYSE: VIA) Paramount Digital Entertainment on Tuesday announced the exclusive
premiere on MySpace (NYSE: NWS) of its original supernatural thriller webisode series,
"Circle of Eight." Produce in association with Mountain Dew's Green
Label Studios, the 10-part series combines elements of gaming and social media
to propel the story. Following the end of its exclusive run on MySpace in
December, the series will be made available for rent from Blockbuster (NYSE: BBI).
tags: Video | Marketing | Advertising | Social Networking | MySpace | Viacom | Paramount | News Corp. | Blockbuster | Mountain Dew | Circle of Eight |
AT&T to Sponsor Vevo Music Video Portal VentureAuthored by Mark Hefflinger on October 27, 2009 - 10:33am.
New York
- Vevo, the online music video portal joint venture between Universal Music
Group, Sony (NYSE: SNE) Music and Abu Dhabi Media Company, has signed AT&T (NYSE: T) as the first
sponsor of the site.
tags: Video | Marketing | Advertising | Music | Universal Music | Music Videos | AT&T | Google | YouTube | Sony Music | Abu Dhabi Media Company |
Facebook Adds Ability to Gift Song Streams, Downloads via LalaAuthored by Mark Hefflinger on October 22, 2009 - 9:35am.
Palo Alto,
Calif. - Facebook has added the ability
to purchase songs as gifts for friends via retailer Lala.com.
Yahoo, GroupM Team to Work Brands Into Online ProgramsAuthored by Mark Hefflinger on October 21, 2009 - 9:32am.
Sunnyvale,
Calif. - Yahoo (NASD: YHOO) on Wednesday
announced a partnership with GroupM Entertainment, a unit of advertising giant
WPP, to help marketers incorporate their brands into original online
programming.
Arrested Development's Tony Hale on NBC's CTRLAuthored by Jay Baage on October 20, 2009 - 1:38pm.
DMW Vlog: In anticipation of our upcoming Future of Television Forum East on Nov. 18-19, I wanted to share this exclusive interview with Tony Hale (Arrested Development), the star of Ctrl, a comedy web series on NBC.com that ran in July and August. It is the first stand-alone web series launched by a major television network about an office-working, self-confidence lacking nerd with a magical keyboard. In this interview, Tony Hale explains what was compelling to him working with a web series and what's going on with the Arrested Development movie that is in the works. You can sample an episode of the show CTRL below. Would You Watch A 'Balloon Boy' Family Reality Show?Authored by Jay Baage on October 20, 2009 - 8:58am.
PlayNetwork to Acquire In-Store TV Network Channel MAuthored by Mark Hefflinger on October 20, 2009 - 7:15am.
Redmond,
Wash. - PlayNetwork, a producer
of branded music, messaging, video, entertainment promotions and event media, announced
on Tuesday that it will acquire Channel M, a producer of customized in-store TV
networks.
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