Post Tagged with: "Twitter"

Twitter Promotes Product Exec Ahead of Lightning Launch
/ September 3, 2015 2:52 pm
Twitter Promotes Product Exec Ahead of Lightning Launch

Yahoo reports "Twitter has a new head of consumer products: Jeff Seibert. previously in charge of the company’s developer platform, Seibert is now in charge of Twitter’s apps and website. The promotion comes just weeks ahead of a big launch for Twitter: The company is getting ready to unveil a new curated Twitter experience that’s been code-named Project Lightning. The addition is meant to offer a more photo-centric take on Twitter, allowing users to browse curated tweets and photos around major news events. Some sources say A launch of the project could come as early as this month.". Read More

Apple starts Twitter account dedicated to gaming
/ September 3, 2015 2:39 pm
Apple starts Twitter account dedicated to gaming

VentureBeat reports "The company launched @AppStoreGames on Twitter today as a place where it will share information about new releases and deals. This feed will deliver content directly from Apple’s App Store editors, which is the same group of people who determine the Featured Apps you see when you boot up the marketplace. So far, the account has made references to Zelda (a series that is not yet on iOS) and shared promotions from mobile developers.". Read More

Vine Adds Music Discovery, Editing Functionality
/ August 28, 2015 1:51 pm
Vine Adds Music Discovery, Editing Functionality

Variety reports "Twitter-owned social video sharing service Vine added new features to its iOS and Android appsFriday that make it easier to discover music through the service. iPhone users also got some music-focused editing tools that will help them to more seamlessly synchronize their clips to music. On the discovery front, Vine has added a small music icon to some of the posted videos. Once a user taps on it, the app automatically displays which song was used for the loop.". Read More

Twitter’s Publisher Network rebrands and now lets advertisers drive video views on its platform
/ August 20, 2015 10:09 am
Twitter’s Publisher Network rebrands and now lets advertisers drive video views on its platform

VentureBeat reports "Twitter is releasing what it calls “significant expansions” to its Publisher Network. The company revealed today that not only will this offering get a nice new name, but now advertisers can help drive users to view their videos or engage with their Tweets. Which brings us to Twitter Audience Platform (TAP), the new name the company has given to its advertising offering to highlight the evolution that’s taking place.". Read More

Sorry Snapchat, But You’re Not Winning the Election
/ August 20, 2015 10:03 am
Sorry Snapchat, But You’re Not Winning the Election

Wired reports "On the surface, having a presence on Snapchat makes these candidates appear forward-thinking and committed to connecting with millennials, Snapchat’s core demographic. And yet, even as candidates and their young teams play with the platform, behind the scenes, many of the digital teams on presidential campaigns say it’s far too early to dub 2016 the Snapchat election, as many in the media have already breathlessly claimed. Compared to other advertising platforms like Facebook, Youtube, Twitter, and most importantly, TV, they say, the ephemeral messaging app has a long way to go toward proving its worth.". Read More

Twitter Targets Media Partners To Drive Growth In Asia And The Middle East
/ August 19, 2015 11:15 am
Twitter Targets Media Partners To Drive Growth In Asia And The Middle East

TechCrunch reports "Twitter added just 14 million new users in its last quarter of business, and now it is making a big push to grow in Asia and the Middle East, two regions that collectively account for over half of the planet’s internet users… and where Facebook continues to be hugely popular.". Read More

NFL Inks Multi-Year Content, Ad Deal With Twitter
/ August 10, 2015 8:53 am
NFL Inks Multi-Year Content, Ad Deal With Twitter

The Hollywood Reporter reports "The partnership, an extension of the NFL's existing relationship with Twitter, will increase the amount of NFL content available on Twitter, including in-game highlights from preseason games through 2016 Super Bowl, breaking news, analysis, game recaps and behind-the-scenes videos.". Read More

one comment
Get Adobe Flash player