Post Tagged with: "Tumblr"

Tumblr arrives Down Under with more local content from brands
/ August 21, 2015 12:03 pm
Tumblr arrives Down Under with more local content from brands

Mashable reports "The company, founded by David Karp in 2007, has more than 4.6 million users in Australia and 750,000 in New Zealand so it makes sense for the reblogging giant to set up on Aussie shores. Tumblr was acquired by Yahoo in 2013 and comes to Australia in partnership with the local arm of the brand — Yahoo7. The commercial launch will allow Australian brands to create content on the platform to increase engagement with the Tumblr audience.". Read More

Tumblr Launches “Tumblr TV,” A GIF Search Engine With A Full-Screen Viewing Mode
/ June 25, 2015 4:37 pm
Tumblr Launches “Tumblr TV,” A GIF Search Engine With A Full-Screen Viewing Mode

TechCrunch reports "Following the rollout of Tumblr’s GIF search engine earlier this month, the blogging platform is today launching another new feature aimed at helping users discover and share GIFs: Tumblr TV. The addition is a combination of a search and viewing feature for GIFs, which helps you find the animated images housed on Tumblr and then view them in a full-screen mode. The “TV” part of the feature’s title refers to the fact that the interface offers player controls, like play, pause, forward and backward.". Read More

Tumblr’s Creatrs Network Shares Its First Marketing Results
/ March 6, 2015 12:42 pm
Tumblr’s Creatrs Network Shares Its First Marketing Results

Adweek reports "The movie Ouija was a digital marketing phenomenon, with a campaign that took to almost every available channel and even blazed new ones. The Universal movie was the first to buy a Snapchat ad late last year and, it turns out, was among the first to use Tumblr's new Creatrs Network." . Read More

How Mic turned Tumblr into a big traffic driver
/ February 18, 2015 11:05 am
How Mic turned Tumblr into a big traffic driver

Digiday reports "A little more than a year ago, Mic (then still known as PolicyMic) had just a few hundred followers on Tumblr and was doing nothing but reblogging posts from other accounts. Today, Mic’s Tumblr has nearly 100,000 followers and the referrals it generates constitute 5 percent of Mic’s total monthly traffic." . Read More

Tumblr looks to make money off of its creative class
/ January 22, 2015 10:42 am
Tumblr looks to make money off of its creative class

Mashable reports "Tumblr has a new plan to attract advertisers, and its most creative users are at the core of that scheme." . Read More

Tumblr’s New Explore Button Makes It Easy To Discover Content From Its 214M Blogs
/ December 9, 2014 9:53 am
Tumblr’s New Explore Button Makes It Easy To Discover Content From Its 214M Blogs

TechCrunch reports "Tumblr has more 214 million blogs on its network, and its users are closing in on 100 billion posts published. That’s a hell of a lot of content, and today the Yahoo-owned company added a new discovery feature to help users find what’s interesting to them on the service, which is reportedly the internet’s fastest growing social media platform.". Read More

Tumblr experiments with a ‘Buy’ button
/ December 3, 2014 11:11 am
Tumblr experiments with a ‘Buy’ button

Mashable reports "Almost two years after it introduced advertising, Tumblr is taking a baby step toward offering e-commerce by letting users post content from Etsy with a "Buy" button." . Read More

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