Post Tagged with: "Social Media"

Twitter Study: Box-Office Hits Have 150% More Tweets From Movie Talent
/ February 12, 2016 4:59 pm
Twitter Study: Box-Office Hits Have 150% More Tweets From Movie Talent

Variety reports "Twitter teamed with analytics firm Crimson Hexagon to analyze tweets for 33 movies released in 2015, spanning each film’s lifecycle from trailer release to post-premiere. The films included 15 “over-performers,” which had an average box-office-to-budget ratio of 2.5, and 18 “under-performers,” with a B.O./budget ratio of 0.5.". Read More

Upworthy generated 200 million Facebook video views with a nine-person team
/ February 5, 2016 11:49 am
Upworthy generated 200 million Facebook video views with a nine-person team

Digiday reports "In January, Upworthy topped 200 million views on Facebook for the first time, according to Tubular Labs. In fact, the publisher’s Facebook video audience has more than tripled over the past few months, up from 64.2 million in November 2015, according to Tubular. Compare this to YouTube, where Upworthy has nearly 154,000 subscribers and did just 209,000 views in December.". Read More

5 ways to boost user engagement 300%
/ February 5, 2016 11:29 am
5 ways to boost user engagement 300%

Venturebeat reports "Relevance is the biggest factor when it comes to moving the needle. But “the reality is that for most companies, the majority of your visitors are unknown,” says Andrew Jones, analyst at VentureBeat. A recent VentureBeat Insight report shows that this number hovers as high as 95 percent." . Read More

Why Bitcoin Will Thrive First in the Developing World
/ February 5, 2016 11:20 am
Why Bitcoin Will Thrive First in the Developing World

Wired reports "Explaining the appeal of bitcoin to the average American isn’t easy. Here in the US, it’s not terribly hard to save, spend, and send money. Most people have bank accounts and credit cards, and when they need to send money to a friend, relative, or acquaintance, they can use any number of online services, from PayPal and Square to SnapChat and Facebook. For most people, bitcoin and other digital currencies looks like a solution in need of a problem—a technological end-run around big banks and big government that interests only geeks, drug dealers, and crazed libertarians.". Read More

Spotify wants $500 million just for safe-keeping and isn’t worried at all
/ February 4, 2016 11:36 am
Spotify wants $500 million just for safe-keeping and isn’t worried at all

Tech News Today reports "The music streaming battle continues to heat up and Spotify, the current leader, wants more funds -- to the tune of $500 million. Recently, Deezer announced that it had managed to raise $109 million and now Swedish news media Svenska Dangbladet reports that Spotify is looking for funds in the form of convertible notes." . Read More

AI Is Transforming Google Search. The Rest of the Web Is Next
/ February 4, 2016 11:00 am
AI Is Transforming Google Search. The Rest of the Web Is Next

Wired reports "Yesterday, the 46-year-old Google veteran who oversees its search engine, Amit Singhal, announced his retirement. And in short order, Google revealed that Singhal’s rather enormous shoes would be filled by a man named John Giannandrea. On one level, these are just two guys doing something new with their lives. But you can also view the pair as the ideal metaphor for a momentous shift in the way things work inside Google—and across the tech world as a whole.". Read More

Twitter’s content head tells brands how to win the Super Bowl
/ February 3, 2016 10:52 am
Twitter’s content head tells brands how to win the Super Bowl

Digiday reports, "The game is the messaging service’s opportunity to prove its ultimate value as the second screen for real-time conversation around live events. This has always been Twitter’s main focus, but it has never been more essential than now, as the company is under new leadership and faces more doubters than ever." . Read More

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