Post Tagged with: "Hulu"

Hulu Exec: ‘We Are Spending A Lot of Time on Virtual Reality’
/ January 13, 2016 12:05 pm
Hulu Exec: ‘We Are Spending A Lot of Time on Virtual Reality’

Variety reports "Hulu is getting ready to unveil its first virtual reality (VR) efforts this spring, which will include apps for VR headsets as well as VR content. The goal is to experiment with the new medium, and eventually find the right mix to keep viewers hooked for hours, said Hulu’s head of experience Ben Smith at the Variety Entertainment Summit at CES in Las Vegas last week.". Read More

Time Inc. Taps Hulu, Yahoo, Zealot Networks For Video Distribution
/ December 10, 2015 1:34 pm
Time Inc. Taps Hulu, Yahoo, Zealot Networks For Video Distribution

Variety reports "Time Inc. said Thursday that it had added Hulu, Yahoo and Zealot Networks to the ranks of outlets that will distribute its growing amount of original video. Including the three outlets, Time Inc. now works with 18 different partners that span more than 4,000 U.S. sites and platforms, the company said.". Read More

Former Hulu Boss Andy Forssell Resurfaces as Fullscreen COO
/ December 1, 2015 1:12 pm
Former Hulu Boss Andy Forssell Resurfaces as Fullscreen COO

Variety reports "Forssell joins to help oversee rapid expansion for the company, which has evolved beyond its multichannel network roots to multiple new lines of business including an upcoming new SVOD service, live events and original productions like straight-to-iTunes movie “The Outfield.”". Read More

Hulu CEO Says “Vast Majority” of Users Stick With Ad Option
/ November 20, 2015 11:51 am
Hulu CEO Says “Vast Majority” of Users Stick With Ad Option

The Hollywood Reporter reports "Hulu expects to grow its advertising and subscription revenue at roughly the same rate over the near-term despite having launched an ad-free option, CEO Mike Hopkins said Friday at the Paley International Council Summit in New York where he also explained the online video company's original content strategy.". Read More

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Why It Could Get Harder to Watch Your Favorite Shows on Hulu
/ November 16, 2015 12:04 pm
Why It Could Get Harder to Watch Your Favorite Shows on Hulu

Re/code reports "Ever since Hulu launched in 2008, its main appeal has been that it was a place to see TV shows that recently aired. But now TV networks are starting to rethink the idea of putting their recent shows on other people’s services.". Read More

Time Warner Discussing Stake in Hulu
/ November 13, 2015 11:53 am
Time Warner Discussing Stake in Hulu

The Hollywood Reporter reports "Hulu is owned by Walt Disney, 21st Century Fox and Comcast and a cash infusion from Time Warner would help the company compete with Netflix and Amazon.com's streaming service. TheJournal says Time Warner is negotiating for a 25 percent stake in Hulu, which would mean the portion owned by the other conglomerates fall from one-third now to one-fourth if the transaction gets done.". Read More

Fox Shows On Hulu Will Offer Reduced, Only 30-Second-Long Ad Option
/ November 6, 2015 1:06 pm
Fox Shows On Hulu Will Offer Reduced, Only 30-Second-Long Ad Option

TechCrunch reports "This week, Fox and Hulu announced a new type of ad format would be arriving on Hulu for the first time: engagement ads. Viewers who opt for this sort of interactive advertisement will be able to reduce the number and length of commercials they see on Fox’s current season shows from interruptive ad breaks totaling 2 minutes and 30 seconds, down to just 30 seconds.". Read More

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