Post Tagged with: "Facebook"

Facebook has a ‘view’ problem, which is good news for YouTube
/ August 5, 2015 10:31 am
Facebook has a ‘view’ problem, which is good news for YouTube

Digiday reports "Facebook might be generating buzz among video creators and advertisers for its growing video numbers — 4 billion views per day — but YouTube has the platform where it is still safe to assume people are actually watching the content. And as the two companies battle for Web video supremacy, YouTube’s “watch time” metric might be the key differentiator as it tries to fend off its newest and biggest rival.". Read More

Is Facebook a TV Alternative for Advertisers? Not Yet.
/ July 29, 2015 6:34 pm
Is Facebook a TV Alternative for Advertisers? Not Yet.

Re/code reports "Facebook wants more TV ad money. Nothing new there: For years it has been fishing for TV advertisers by arguing that it has a TV-size audience. It’s a message that was reiterated once again by COO Sheryl Sandberg during the company’s Q2 earnings call on Wednesday. But now that message includes a little twist: Facebook actually has people watching TV-like content.". Read More

Facebook gears up to fight YouTube with new video publisher tools
/ July 22, 2015 5:43 pm
Facebook gears up to fight YouTube with new video publisher tools

The Verge reports "Facebook has introduced new tools that will give its publishers even more customization options when distributing their videos, in their effort to grow into a serious competitor for YouTube and make their website a one-stop shop for all types of content.". Read More

Missing Facebook and Snapchat apps hardly prove the Apple Watch is a dud
/ July 20, 2015 3:43 pm
Missing Facebook and Snapchat apps hardly prove the Apple Watch is a dud

VentureBeat reports "Some companies will have apps in both the Top 20 Watch apps and the Top 20 iPhone apps. Other companies’ apps will be popular among Watch users, and less so among iPhone users, and vice versa.". Read More

Google Grows YouTube Views, Revenue Despite Facebook Threat
/ July 17, 2015 2:11 pm
Google Grows YouTube Views, Revenue Despite Facebook Threat

Variety reports "The YouTube-owned video service also seems to be growing eyeballs, despite increased competition from Facebook. “Growth in watch time on YouTube has accelerated,” said Porat, adding that global watch time is up 60 percent year-over-year, with mobile watch time more than double from what it was a year ago.". Read More

Oculus just acquired a company that can mirror your hands in VR
/ July 16, 2015 1:54 pm
Oculus just acquired a company that can mirror your hands in VR

Mashable reports: "Based on Oculus VR's recent acquisitions, we can assume the Oculus Touch won't be the last controller we see from the virtual reality headset maker. Oculus VR announced Thursday that it has acquired Pebbles Interfaces.". Read More

To Boost Video Views, Facebook Tests A New “Watch Later” Button
/ July 15, 2015 6:03 pm
To Boost Video Views, Facebook Tests A New “Watch Later” Button

TechCrunch reports "Facebook has confirmed that it has quietly started to test a “Watch Later” button for videos on the desktop — a little tab that appears as an overlay in the upper right corner of the video when you pass your mouse over it, or scroll past it — to get you to save and consume more of the videos that appear in your feed.". Read More

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