Marketing Director - Playboy Entertainment - Los Angeles, CA

Authored by dmw on June 26, 2006 - 7:13pm.

Playboy is looking for a superstar Marketing Director for a completely new online social networking property. This is a high-level position, but also a very hands-on one — you will be the go-to person for anything related to marketing for this product line, so you must be comfortable as both a leader and a follower. There will be strong emphasis on personal responsibility, dedication, and drive for results. The successful candidate will be:

• Passionate about what you do
• Able to focus in a fluid environment
• Relentlessly positive
• A pragmatic optimist
• Excruciatingly detail-oriented
• An exceptional communicator
• Entrepreneurial
• Ready to change the world

Key concepts to know: buzz/viral marketing, SEO, marketing to a college demographic, and social networking. You must get social networking: you don’t have to have been at SXSW, but you’d better know what it is. Include links to extensions of your online social networking persona (blogs, del.icio.us/flickr ids, digg profile, MySpace/Facebook accounts, etc). Previous startup experience would be a huge plus as this position will be extremely challenging (expect to be asked to turn straw into gold on a daily basis) but this is an exceptional opportunity for the right candidate to have a huge and lasting impact on one of the most well-recognized and respected brands in the world.

Although this position is based in Glendale, CA, you will have strong interaction with colleagues and partners around the country so you should be comfortable with travel.

Basic Qualifications:
Bachelors degree in Marketing, Communications or Film and at least 4 years experience in an entertainment marketing capacity including online publicity/promotion and creative asset production.

Essential Job Functions:
Own the marketing strategy for this product from end to end: work with the business owners and the divisional SVP of Marketing to develop and implement a comprehensive strategy for marketing and promotions; oversee creative production.

Reply to pbujobs@playboy.com with your cover letter and a link to your resume (no attachments, please).